There is a path that leads to long-lasting, deeply committed support from your major donors—and another path that leads to short term, infrequent financial gifts. The first path takes time, planning and commitment, but results in a pleasant experience, and a deepening relationship, for you and your donor. The second path is relatively short and usually makes both you and the donor a bit uncomfortable.
The path that leads to larger financial support includes these critical elements:
...Read more »