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Christian Ministries

Four Ways to Improve Donor Retention

Four Ways to Improve Donor Retention

In a nationwide study of nearly 10,000 nonprofit organizations conducted by the Association of Fundraising Professionals (AFP) in 2016, on average only 46% of the donors who gave in 2015 also gave in 2016! AFP reports only 5% of their sample with retention rates above 68.5%.

Those are shocking numbers. A 46% retention rate in one year means an organization would have to replace 54% of their donors in the following year just to keep even with last year.

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How to Improve Your Christian Station's Bottom Line

How to Improve Your Christian Station's Bottom Line

Eric, a friend of mine, was driving home one evening listening to a fundraiser on his favorite listener-supported Christian radio station. He picked up his cell phone and made a pledge to the station. Because he mentioned he worked with me on a church mission trip, I was notified of his gift. When I called to thank Eric, he said he had been listening for years and “felt now was the time to give.” Download Abundant Harvest: Growing Your Major Gifts Program>> God Prompts Givi ...Read more »
Part 3: How Do I Draw the Right Conclusions from My Ministry's Research?

Part 3: How Do I Draw the Right Conclusions from My Ministry's Research?

In Numbers 13, ten of the spies focused on the ferocious people in the land of Canaan. But Joshua and Caleb focused on who God was and what he could do in spite of all of those challenges. They drew the right conclusions and didn’t let fear hold them back. You can watch the first two videos here: Part 1: Why Bother with Research in Christian Ministries? and Part 2: How Can the Right Research Questions Expand My Christian Ministry? Now, watch Part 3 for more on drawing the right conclusi ...Read more »
4 Steps to Team Accountability that Will Impact Your Bottom Line

4 Steps to Team Accountability that Will Impact Your Bottom Line

In recent interviews about donor development, presidents of leading Christian ministries either used or alluded to one key concept: Accountability. They specifically felt concern with the perceived lack of accountability in many organizations’ major donor development programs. If we find factual truth to the presidents’ perceptions, it points to the lack of understanding that accountability is a fundamental concept through the Scriptures. We see examples in Scripture—from God ...Read more »
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Dr. Paul Virts
Dr. Paul Virts
Senior Consultant

Find out how I help leaders grow their ministries as their trusted advisor. Read more about the way I work with clients by clicking here.

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