From category archives: Inquire

Major Gifts

6 of the Best Ways to Set and Reach Major Donor Goals

6 of the Best Ways to Set and Reach Major Donor Goals

There are many keys that can bring success to your major donor program. One with the greatest opportunity for impact is setting goals for your major donor team. Motivational speaker Zig Ziglar once said, “If you aim at nothing, you’re sure to hit it every time.” The corollary is that if you aim at a goal you have a good chance of hitting it. Common Major Donor Team Goals In one study of Christian ministry leaders, 64% said they have a major donor program. When we explored ...Read more »
Are You REALLY Ready to Receive a Million Dollar Gift for Your Capital Campaign?

Are You REALLY Ready to Receive a Million Dollar Gift for Your Capital Campaign?

If you’re like many Christian ministry leaders, you need major gifts to fund your vision and help meet the goals you’ve set for completing your capital campaign. A key question is: How likely is it that my ministry is “ready” to receive those major gifts? A study (“Mission Dollar Ready”, Johnson Grossnickle + Associates, Lily Family School of Philanthropy, 2013) conducted several years ago on educational institutions that have received gifts of $1 million o ...Read more »
Want to know why your gift income has stopped growing?

Want to know why your gift income has stopped growing?

One of the most frequently cited reasons for gift income plateaus or decreases in a broadcast ministry is that donors are bombarded with requests for gifts from many ministries. It’s easy to conclude that donors spread their gifts around and dilute their giving to any one organization. But, does research back up this reason? Data from two studies suggests, for most stations, that is not a major problem. In Advocace’s Listener-Supported Radio Development Outlook (LSRDO) 2017 st ...Read more »
How can you get your donors more excited about your ministry?—Part 1

How can you get your donors more excited about your ministry?—Part 1

How passionate are your donors about your radio ministry? One way you can tell is by how frequently they give. Finney Media recently performed a nationwide study of Christian radio listeners to all major programming formats (Why Listen 2018). Most participants in this study were donors. In the graph below, you can see how frequently they say they give to the radio ministry that sent them the questionnaire.   Here are a few key findings: Monthly donors are the most passionate, f ...Read more »
Want to know where your major donors may be hiding?

Want to know where your major donors may be hiding?

Some of your donors who could give more to help you grow your ministry’s impact may be pulling a “King Saul”. Remember the story? After Samuel had anointed Saul King of Israel, he couldn’t be found when it came time for his public coronation (1 Samuel 9:9-10:22). The Lord revealed his whereabouts saying, “He has hidden himself among the baggage!” Pretty funny, especially when you consider the writer’s later comment, “As he [Saul] stood among th ...Read more »
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Dr. Paul Virts
Dr. Paul Virts
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