Posts Tagged 'Research'

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How can you get your donors more excited about your station?—Part 2

How can you get your donors more excited about your station?—Part 2

How passionate are your donors about your radio ministry? Do they give every once in a while because they benefit from your programming, or do they really “buy into” your ministry more deeply? One way to gauge donors’ passion is by asking them what priority they place on giving to your ministry compared to other causes they support (other than their local church). In Finney Media’s recent nationwide survey of Christian radio listeners to all major programming formats ( ...Read more »
How can you get your donors more excited about your ministry?—Part 1

How can you get your donors more excited about your ministry?—Part 1

How passionate are your donors about your radio ministry? One way you can tell is by how frequently they give. Finney Media recently performed a nationwide study of Christian radio listeners to all major programming formats (Why Listen 2018). Most participants in this study were donors. In the graph below, you can see how frequently they say they give to the radio ministry that sent them the questionnaire.   Here are a few key findings: Monthly donors are the most passionate, f ...Read more »
How Spending More Can Make You a Better Steward

How Spending More Can Make You a Better Steward

One of the great benefits of working at a Christian nonprofit organization is that many staff members want to hold down costs. They do this because they want to be good stewards of the resources God has entrusted to them. But sometimes spending more money is a sign of good stewardship. Once, while working at a Christian nonprofit organization I asked an IT specialist to purchase a small enhancement for our database management system. I wanted to purchase this enhancement to improve service to o ...Read more »
Dr. Paul Virts
Dr. Paul Virts
Senior Consultant

Find out how I help leaders grow their ministries as their trusted advisor. Read more about the way I work with clients by clicking here.

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