Posts Tagged 'Major Donors'

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Are You Fishing for Donors in the Right Spot with the Right Lures?

Are You Fishing for Donors in the Right Spot with the Right Lures?

Every fisherman knows you can’t catch every kind of fish with the same kind of lure and in the same spot on a lake. He needs to decide what kind of fish he wants to catch and use the lures that work best for them. And he searches for the best “fishing hole.” Searching for donors to fund your ministry is no different. You need to identify those people you think are most likely to support your ministry. You need to assess what channels of communication they use most often. You n ...Read more »
6 of the Best Ways to Set and Reach Major Donor Goals

6 of the Best Ways to Set and Reach Major Donor Goals

There are many keys that can bring success to your major donor program. One with the greatest opportunity for impact is setting goals for your major donor team. Motivational speaker Zig Ziglar once said, “If you aim at nothing, you’re sure to hit it every time.” The corollary is that if you aim at a goal you have a good chance of hitting it. Common Major Donor Team Goals In one study of Christian ministry leaders, 64% said they have a major donor program. When we explored ...Read more »
Want to know why your gift income has stopped growing?

Want to know why your gift income has stopped growing?

One of the most frequently cited reasons for gift income plateaus or decreases in a broadcast ministry is that donors are bombarded with requests for gifts from many ministries. It’s easy to conclude that donors spread their gifts around and dilute their giving to any one organization. But, does research back up this reason? Data from two studies suggests, for most stations, that is not a major problem. In Advocace’s Listener-Supported Radio Development Outlook (LSRDO) 2017 st ...Read more »
Want to know where your major donors may be hiding?

Want to know where your major donors may be hiding?

Some of your donors who could give more to help you grow your ministry’s impact may be pulling a “King Saul”. Remember the story? After Samuel had anointed Saul King of Israel, he couldn’t be found when it came time for his public coronation (1 Samuel 9:9-10:22). The Lord revealed his whereabouts saying, “He has hidden himself among the baggage!” Pretty funny, especially when you consider the writer’s later comment, “As he [Saul] stood among th ...Read more »
Dr. Paul Virts
Dr. Paul Virts
Senior Consultant

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