Paula Martin's Articles

Plan for Success with Advocace’s Listener-Supported Radio Development Outlook

Advocace’s first-of-its-kind, industry research, The Listener-Supported Radio Development Outlook, dives deep into the best practices for Christian-formatted, listener-supported radio stations from coast to coast. Listener-supported, Christian radio stations spend a great deal of time, effort and resources to raise money. The Outlook shows insight from high-performing radio station managers and the position of current and future fundraising performance. Just a few benefits from this resource incl ...

What Works in Fundraising: Charlotte

Many nonprofits have a huge vision for their ministry but not the funds to support it. Advocace would love to help with that. On November 13 Advocace will host What Works in Fundraising: Charlotte. This free, half day seminar will include resourceful sessions for all of the leaders of an organization, including board members. Everyone will take away actionable information to apply to the development and fundraising of their ministry. Charles Chapman from L.I.V.I.N.G. Ministry said, "The four hours I ...

What Works in Fundraising: Pittsburgh

What a beautiful scene scripture paints in Acts 2:42-47. This kind of community is rarely seen now—believers selling possessions and giving up what they have to make sure those around them have enough. This is the way God intended the Christian community to work. On Thursday, September 25 Advocace will hold a free, half day seminar called What Works in Fundraising: Pittsburgh. This event will provide great ideas based on sound, Biblical principles to help expand donor base and increase giving. The ...

6 Takeaways from CMB Momentum 2014

Last week, at CMB Momentum 2014, many engaging speakers provided insight into the future of radio. Advocace attended along with over 600 others to take in this stellar event. From the overwhelming amount of great information presented, six key points seemed to stand out. Whether you attended CMB Momentum 2014 or had to other responsibilities to attend to that week, here is a great offer for you. Advocace created a great resource that highlights those six key points in a short whitepaper: 6 Takeaways fro ...

CMB Webinar: Growing Your Station’s Income

How are Christian radio’s leading stations really growing income today? Advocace’s Paul Martin and David Hollenbaugh will present Growing Your Radio Station’s Income to Fulfill Your Vision Webinar during CMB’s monthly webinar on Thursday, August 14. During the webinar hear insight for CMB 2014 members from Advocace’s Listener Supported Radio Development Outlook, as well as specific ready-to-implement initiatives.    ...

CMB Webinar: Growing Your Radio Station’s Income

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Save Time with a Compass

It’s 5:00pm and Stephen knows the sun sets at 5:17pm. He finds himself deep in the woods fearing the bears that roam around after dark. Obviously he needs to hike North, but which way is that again? Beads of sweat begin to form on his forehead as the feeling of confusion and the weight of the unknown overwhelm him. In a moment of sheer desperation, he remembers that his outdoorsy friend shoved a compass into his backpack yesterday as he walked out the door—just in case. Whew. Now that he knows ...

Stopped at a red light with Major Donors?

A man in a blue Honda Civic stops at a red light. His gaze focuses forward as he tries to avert his eyes from the woman standing on the corner just a few feet away. While driving up to the light, he sees that the woman holds a sign. It says, “Please, help me feed my children.” Now, through his tinted sunglasses he glances out of the side of his eye and sees this desperate, exhausted, hopeless woman staring back at him. What will he do? He has two options—continue to ignore the woman or t ...

Is your board onboard with fundraising?

Many rescue mission leaders find it difficult to get their board to take action in fundraising. Advocace’s Rescue Mission Development Outlook Study discovered ways that rescue missions and other ministries are getting their boards involved in key aspects of the ministry—like fundraising. This free, 30-minute webinar will also discuss how to develop a major donor program and how to effectively fundraise, even without a development director. Raising Board Fundraising Standards Advocace’s V ...

Jamie Clark Joins Advocace

With a long background in helping ministries carry their message and service into the marketplace, Jamie Clark joins Advocace as Consultant.  Jamie specializes in operational management for Christian organizations. “Christian ministries are looking to maximize the care for their constituents and demonstrate the love of Christ through their work.  Jamie’s track record with LEAN principles and operational management helps ministries focus more on their vision and less on the distraction ...

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