From category archives: Advocace News


Paul Martin Given Scott Campbell Industry Achievement Award

Christian Music Broadcasters (CMB) awarded Paul Martin its’ Scott Campbell Industry Achievement Award. The Scott Campbell Industry Achievement Award remembers a man who started playing Rock & Roll on a homemade radio station from his college dorm. He eventually worked in markets like Seattle, Houston, and Lincoln, NE. Scott’s passion turned toward sharing his faith and he quickly became one of the pioneers of the Christian Music format. Over the last 30+ years Paul has worked toward the s ...Read more »

Learn to Grow Revenue with Dr. Paul Virts and Paul Martin at Proclaim 18

Next week Dr. Paul Virts and Paul Martin will join hundreds of Christian Broadcast Industry Leaders at the National Religious Broadcasters Convention—Proclaim 18. During the Convention Dr. Virts and Paul Martin will lead a session on Five Ways Successful Stations Grow Revenue: Key Findings from the Latest Listener-Supported Radio Fundraising Survey.Read more »

Dr. Paul Virts Brings Strategy and Research to Advocace

As Advocace’s newest Senior Consultant, Dr. Virts brings decades of proven performance in Christian media and higher education to the table. Virts will provide research and strategy insight to Advocace’s clients and team through his ability to see opportunity for growing audiences and revenue. Paul Martin, Advocace President said, “Dr. Virts will help grow client’s ministry impact.  His track record at University of Northwestern-St. Paul, Leading the Way, KMA and CBN shows h ...Read more »

Plan for Success with Advocace’s Listener-Supported Radio Development Outlook

Advocace’s first-of-its-kind, industry research, The Listener-Supported Radio Development Outlook, dives deep into the best practices for Christian-formatted, listener-supported radio stations from coast to coast. Listener-supported, Christian radio stations spend a great deal of time, effort and resources to raise money. The Outlook shows insight from high-performing radio station managers and the position of current and future fundraising performance. Just a few benefits from this resource incl ...Read more »

6 Takeaways from CMB Momentum 2014

Last week, at CMB Momentum 2014, many engaging speakers provided insight into the future of radio. Advocace attended along with over 600 others to take in this stellar event. From the overwhelming amount of great information presented, six key points seemed to stand out. Whether you attended CMB Momentum 2014 or had to other responsibilities to attend to that week, here is a great offer for you. Advocace created a great resource that highlights those six key points in a short whitepaper: 6 Takeaways fro ...Read more »

From Knee-Knocking to Door Knocking: Major Gifts Without Fear

Who is your ministry's biggest donor?     Don't you wish your organization had more partners like them? Well you might be able to, just by joining us for a fast, free breakfast training session coming up at the Christian Music Broadcaster's Momentum September conference in Orlando. What: From Knee-Knocking to Door Knocking: Major Gifts Without Fear Where: CMB Momentum - Yacht Club, Walt Disney W ...Read more »