| Wednesday, October 31 | 12 PM Central
Engaging your donors through consistent letters, emails, and other communication avenues sometimes seems like a mystery.
When do you do it? What do you write? Will my donors really respond by giving?
Paul Martin, Dr. Paul Virts and Paula Martin have done a lot of research and talked with more than 26,000 donors about what makes them want to give.
On How to Skyrocket Station Impact with Epic Donor Communications we'll share what they told us and give you ways to put it into action.
On this webinar you'll learn:
- Why it's important to have a Donor Communications Plan
- How segmentation can significantly impact your donors' response
- What relevant copy can do to engage your donors
- Why measurement is such a vital piece to an epic Donor Communications Plan