Posts Tagged ' Best Practices'

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5-5-5 Will Get Powerful Results for Your Fall Major Donor Plan

5-5-5 Will Get Powerful Results for Your Fall Major Donor Plan

Have you read any of the mega-popular “Chicken Soup for the Soul” book series?Did you know Chicken Soup for the Soul books have been translated into 43 languages, have been published in over 100 countries, and have sold more than 500 million copies worldwide? Amazing!Author Harry Che writes that when authors Jack Canfield and Mark Victor Hansen wrote their first ‘Chicken Soup for the Soul: Stories to Open the Heart and Rekindle the Spirit’ book, they asked many marketing experts on how best to market the book. In ‘The Success Principles(TM): How to Get from Where You Are to Where You Want to Be’, Canfield tells how they settled on ‘the rule of 5’. Every day they did 5 intentional things to promote the book. Some examples:• 5 Radio interviews• Send a copy to 5 book reviewers• Send a copy to 5 celebritiesIn a little over a year ‘Chicken Soup for the Soul’ appeared on the best sellers list. Mark and Jack’s focus on daily actions proved pivotal to the book series success.Three Intentional Sets of FivesSimilarly, ...Read more »
6 Tips to Use Board Member MVP’s for Fourth Quarter Income Growth

6 Tips to Use Board Member MVP’s for Fourth Quarter Income Growth

During the fourth quarter, everyone is looking for the most effective fundraising ideas. Two successful ideas this year for several non-profit organizations in my world featured a Dinner/Silent & Live Auction format and home desserts with a Fall Harvest theme. Both events included specific donation options that participants could choose to designate on behalf of a loved one. Designated gifts. Providing donors multiple choices. That seems to be the formula for a successful event or campaign this fall. While events are important, they are certainly no substitute for engaging individual donors. With most ministries receiving more than 65% of their income from individual contributors, a fourth quarter strategy that de-emphasizes personal connection with donors is ill-conceived. Get Your Board On-board Here's where your board members can join in the fun of donor connections. Want some tips for helping them experience joy in helping to advance the cause of your organization? Ask them to provide ...Read more »
7 Ways to Move from Stress-Filled to Fearless Leadership

7 Ways to Move from Stress-Filled to Fearless Leadership

Chicago’s daily commute can drive employees mad, just ask a psychiatrist who battles the urban jungle and comments "It takes anywhere from 30 minutes to several centuries—at least subjectively."Forbes magazine unveiled their annual list of America’s 40 Most Stressful Cities and you guessed it, Chicago ranked number one for the second straight year followed by Los Angeles, New York, my hometown of Cleveland and Providence. If you are a leader of an organization in these metro areas, your staff feels the effects of sinking property values, high unemployment and prices along with poor social and ecological environments. These conditions breed fear which multiplies employee stress. Many managers cite the overall stress levels as a major cause of absenteeism as well. Dr. Kenneth Greenspan, director of the Centre of Stress Related Disorders at New York's Presbyterian Hospital, claims that if the body faces constant stress and does not have opportunity to rest and renew itself, the resulting effects can be dramatic. ...Read more »
Help, I Need a Director of Development!

Help, I Need a Director of Development!

“Our Development Director just resigned and we are in the middle of a fundraising campaign. Can you help us find an energetic candidate to lead our growth plans?”Throughout the year, we are frequently asked for suggested candidates to fill critical needs in fund development leadership at Christian ministries across the country. Well, if that is your situation, I may not be able to identify a specific candidate, but here are some ideas to help you in recruiting.Refine Your Job DescriptionThe major function of a development director is to handle all of the “back-room” development tasks of an organization.  These duties may include designing and the one year operational plan, writing appeal letters; designing the donor strategies and planning special events. You will also want someone who can organize the time commitment of your leadership team to meet with top donors and prospects.Staff change always provides a good opportunity to tighten up your job description so results can be measured against objective ...Read more »
Mark Kordic
Mark Kordic
Advocace Alumnus

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