From category archives: Reflect

Major Gifts

How to Measure ROI on Major Donor Relationships

How to Measure ROI on Major Donor Relationships

Mr. Jackson was a gruff old man, who’s wrinkles could tell the story of his long, adventurous life. Each line told a story of hard work, family-rearing, and costs he paid to love God, family and his country. He had lost his hearing years ago, so communication for him was difficult. Although he was humped over a little, he got around fairly well with his cane. He loved his dog (I think better than his 2nd wife). And he was a major donor to good causes. Here's how my first major donor phone ...Read more »
5 Reasons Donors Don't Want to Meet with You

5 Reasons Donors Don't Want to Meet with You

Recently one of my clients was at a meeting with a donor. And the donor told the Executive Director, “You must be a busy person, you don’t need to visit me. I trust you.” The leader of this wonderful organization told me he was considering taking her off his list since she trusts them and does not want a visit. “Absolutely not!” I exclaimed. There is more to this type of response than you may think.  Here are five reasons major donors give you similar &l ...Read more »
How to Engage Your Donors This Summer

How to Engage Your Donors This Summer

Summer slump. This is the phrase most of us use to describe the low season of giving in the summer months. There are obvious reasons, yet, let’s look at this issue together to really try to understand what is happening with our donors...and within our organization. Here are a few reasons why your donor giving might drop in the summer: Donors think about some organizations seasonally. It’s true. If I am an after-school program, donors think of me during the school year. I ...Read more »
4 New and Exciting Event Ideas for Your Nonprofit

4 New and Exciting Event Ideas for Your Nonprofit

Are you a planner? Do people know you are so detailed, events have been planned for the next several years? I am with you, my friend. I love Gantt charts, checklists, and diagrams. The problem is that we may be boring our donors with the same events or methods for fundraising at our nonprofit. Great events are usually well planned and planned in advance. Being creative with the events can be your challenge. 4 New Events Ideas for Your Nonprofit Here are 4 ideas for planning and creating ...Read more »
How Can Social Return on Investment (SROI) Increase Your Funding?

How Can Social Return on Investment (SROI) Increase Your Funding?

Are you familiar with the term Return on Investment (ROI)? ROI measures the gain or loss generated on an investment versus the amount of money invested. This measurement helps us know how much profit we are seeing from a business or business investment.

How about the term Social Return on Investment (SROI)

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