Surefire. For some reason that reminds me of old TV commercials that have a salesperson smiling from ear to ear, saying their product is a surefire way to…you fill in the blank.
3 Ways to Raise Money for Your Capital Campaign
But there actually are 3 surefire ways to raise money for your capital campaign.
- Identify your top 10.
Wealth screening your donor database is mandatory, especially if you are not sure who has the capacity to give and how much. The mega and/or major gifts are coming from a small pool of your donors. So, research using a wealth screening tool along with good old investigation into who this person is and what sparks their heart to give, can be a surefire way of identifying supporters for the campaign.
- Have champions on your team.
A champion is one who loves the vision, gives generously to the campaign and will invite their friends to join in. These people are what build the momentum for your capital campaign.
- Believe in the vision and purpose of the campaign.
I mean, do you have that bulldog tenacity, when it comes to making your case? Do you hold on to the vision so strong that the donor is on the edge of their seat waiting for the ask? Is the vision so exciting that the donor wants to get involved? You must have that bulldog tenacity to complete the vision. That’s a surefire way to get others giving into the campaign.
Let’s talk about your capital campaign and more ways to make it a huge success. Just schedule your free coaching call to start the conversation >>